Yet, it can be a valuable tool for businesses as well. 62% of businesses prefer to post their video content on YouTube.Īs stated by YouTube user statistics, the social media network is most famous for entertainment activities.
Youtube active users free#
Understandably, people rely more and more on video content. YouTube viewer demographics demonstrate that most searches start with how-to, as users want to learn something new on a free platform, and YouTube is the right place to do that. Users watch 1 billion hours of videos on YouTube every single day.
When it comes to music, the platform took it a step further-launched in 2015, YouTube Music quickly became a competitor to Spotify, Apple Music, Amazon, etc. For example, the most popular Youtube genres include educational videos, life hacks, music, and entertaining content. YouTube is a vast library where people can choose from a wide range of content. Top YouTube subscribers prefer searching on this platform to other search engines such as Microsoft Bing, Yahoo, and Ask.com. YouTube is the second largest search engine after Google. For this reason, statistics may understate the actual amount of monthly viewers. Statistics on YouTube’s monthly active users indicate that not all viewers watch YouTube videos by logging into their Google accounts. The only platform that has more active users is Facebook. YouTube is the most popular social media platform with the biggest number of active users. YouTube has 2.3 billion users all over the world. So, what’s the number of YouTube active users nowadays? How big is the market size? See what these numbers say. Over the last decade, YouTube- along with TikTok, as of recently-has earned the status of the most popular video platform worldwide.
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